branding

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Weekend Watch: Cars24 brings backseat drivers upfront
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Feb 28, 2019

Weekend Watch: Cars24 brings backseat drivers upfront

Watch the films conceptualised by Spring Marketing Capital here

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Branding meets legal as Sourabh Mishra launches Azendor
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Jan 08, 2019

Branding meets legal as Sourabh Mishra launches Azendor

Ad man Mishra teams up with business lawyer Indranil Banerjee for their new service offering

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Blog: Lux and the art of serenading film stars
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Oct 04, 2018

Blog: Lux and the art of serenading film stars

The third part of our series on celebrating 250 years of celebrity endorsements.

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R.I.P. Anand Halve
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Nov 23, 2016

R.I.P. Anand Halve

The co-founder of Chlorophyll is no more

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Cannes Lions 2016:
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Jun 23, 2016

Cannes Lions 2016: "You're not a brand unless you have a point of view": Under Armour's Kevin Plank

With agency partner David Droga of Droga5, Plank discussed the rise of the brand and fundamentals of their partnership

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The IAA Silver Jubilee Summit gets underway, with substance and sizzle
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Sep 04, 2015

The IAA Silver Jubilee Summit gets underway, with substance and sizzle

Amitabh Kant and Shah Rukh Khan set the tone for three-day event that kicked off on 3 September in Kochi

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