big bazaar

Amazon Pantry tops brand health chart in the grocery sector in India: YouGov
Oct 19, 2021
Campaign India Team

Amazon Pantry tops brand health chart in the grocery sector in India: YouGov

YouGov's Retail Rankings 2021 reveals the brands with the best 'brand health' among urban Indians

For brands, speed and agility are game-changers during such a crisis: Pawan Sarda, Future Group
Apr 29, 2021
Mukta Lad

For brands, speed and agility are game-changers during such a crisis: Pawan Sarda, Future Group

The group CMO – digital, marketing and e-commerce at the company sheds light on the lessons carried forward to this year from 2020’s lockdown

Creative critique from a gender lens: 25-29 January
Feb 05, 2021
Dr AL Sharada

Creative critique from a gender lens: 25-29 January

Dr AL Sharada, director, Population First, reviews a selection of ads from last week

Big Bazaar introduces ‘Bachat paane ki vaccine’ for ‘Sabse saste 6 din’ sale
Jan 27, 2021
Campaign India Team

Big Bazaar introduces ‘Bachat paane ki vaccine’ for ‘Sabse saste 6 din’ sale

Watch the films conceptualised by Wondrlab here

Will Big Bazaar's new ownership mean big brand success?
Aug 31, 2020
Raahil Chopra

Will Big Bazaar's new ownership mean big brand success?

Experts believe that brand Big Bazaar can only get stronger under Mukesh Ambani by pairing an iconic brand with Reliance Retail’s powerful back end systems.

Weekend Fun: Valentine's Day 2020 collection
Feb 13, 2020
Campaign India Team

Weekend Fun: Valentine's Day 2020 collection

Watch the films here

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