The action-entertainment channel’s logo has been designed by Singapore-based agency BDA
Sony MAX won six metals at the Promax | BDA North America Promotion & Marketing Awards 2008 held from 16 – 19 June 2008, in New York. MAX won two Golds for its ‘Come, play’ campaign for ICC Cricket World Cup 2007. ‘Cricket is back’ campaign also won important awards. MAX also won a Silver and three Bronze awards.
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