bbc advertising

Nov 02, 2015

'Loyalty is just as important now': Chris Davies

The marketing and sales director of BBC Global News says advertisers are increasingly looking at content solutions globally

Feb 08, 2013

Media agency models, privacy and talent among key themes at Media360Asia

Accurately valuing changing media mix, tension between big ideas and procurement-driven savings, talent, real-time marketing, data infrastructure and privacy were discussed.