Fast-food chain describes reveal as 'Whopper of a secret'.
Law joined French holding company in April 2018 after 17 years at Interpublic's R/GA.
Watch the film conceptualised by Bartle Bogle Hegarty here
“When the chat about product placement is as loud as that about the film itself, it’s time to get worried.”
Let’s be clear. Mother’s isn’t the only name that would have sat comfortably at the top of this page. Campaign would have been extremely proud to appoint Fallon or Bartle Bogle Hegarty as its Agency of the Decade.Both BBH and Fallon have made our industry greater over the past ten years, raising the business and creative bar. They are both superb agencies packed full of the best talent doing the best work.Click below to view the reels by the winner and shortlisted agencies.
WPP has announced the appointment of John O'Keeffe, former executive creative director of Bartle Bogle Hegarty to worldwide creative director of WPP. O'Keeffe will be based out of London and will report directly to WPP CEO, Sir Martin Sorrell. O'Keeffe will be working with WPP companies globally - across agencies, disciplines and clients - to help raise creative standards.
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