ashwin varkey
Close-up: ‘We believed we could do s't hing with Idea’
Ashwin Varkey, ECD, Lowe Lintas and Partners, tells Raahil Chopra why he loves advertising, working in Mumbai, and more
Idea’s telephone exchange connects mother and son
Watch the ad film created by Lowe Lintas and Partners here
Idea arrives nationally, with a 'Honey Bunny' ring tone
Watch the ad film created by Lowe Lintas and Partners here
Idea's next big idea: Festivals are a good idea, irrespective of faith
Watch the ad film created by Lowe Lintas and Partners
Switch your network, not your number, advises new Idea campaign
The TVCs for the upcoming Mobile Number Portability service have been created by Lowe Lintas
Lowe Lintas' new cellular Idea: Use mobiles, save trees
Idea Cellular continues it’s ‘What an idea, sirji!’ series with its latest film that creates another montage of 'what ifs'. The topic this time is conservation of trees and in this campaign, the telecom major champions the use of mobile phone to save trees. It positions the cellphone as a device to eliminate wastage of paper.The campaign which breaks on television channels today, has been developed by Lowe Lintas, Idea Cellular’s creative agency. Mindshare is the media agency for the account.
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