artificial intelligence
Google’s AI Mode will ‘fundamentally redefine’ digital ad industry
Adland reacts to Google's latest update after AI Overviews lead to a 79% drop in click-through rates to websites.
.png&h=268&w=401&q=100&v=20250320&c=1)
Meta’s Q2 ad revenue beats expectations as Zuckerberg says AI 'superintelligence in sight'
Advertising revenue surged 21% with CEO Mark Zuckerberg spotlighting progress toward AI 'personal superintelligence'.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
All advertising has to become more accountable: Rahul Vasudev
Scibids’ APAC VP says brands now seek metrics beyond reach, linking video and reach-based ads to lower-funnel impact.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
63% of Indian CMOs are under pressure to deliver profitability; 53% for revenue growth
IBM’s 2025 CMO Study reveals only 26% of Indian marketers believe they have the talent needed to achieve their goals for the next two years.
Cannes Lions tightens reins as AI blurs boundaries
After revoked wins and synthetic scandals, Cannes Lions introduces new integrity rules to verify claims and rein in AI misuse.
Cannes Lions, AI, and the integrity reckoning
The first ever Cannes Lions Grand Prix withdrawal for AI misuse signals a watershed moment, but is this just the beginning of a much bigger reckoning for marketing in the AI age?
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
