analytics

Jun 06, 2017

Zeno Group makes key hires in digital and analytics

Divya Uttam joins from Havas Worldwide while Shipra Malik was with GTB.

Oct 01, 2015

Future Group ropes in Vinay Bhatia as CEO, loyalty and analytics

He was SVP – marketing and loyalty at Shoppers Stop prior

Jun 27, 2013

Marketing analytics: It's now or never

The author offers some good reasons to take full advantage of analytics, and a framework to help get started

Jul 18, 2012

Q&A: Sandeep Pandey, principal partner, consulting & analytics, Mindshare

Mindshare's Sandeep Pandey talks about the consulting business, business intelligence initiative Live, and intent to grow intelligence to account for a third of consulting revenues

Feb 23, 2012

Adtech 2012: “Identify what is being searched and then create content”: Amit Singh, Google

Master Class 2 focuses on ‘Content as a brand building approach for digital’ at ad tech 2012