News updates - week of 7 March

 

Makeup brand Belora Cosmetics has appointed Kiara Advani as its brand ambassador. She will play a central role in assisting Belora to engage deeply with its audiences. The brand has already rolled out its first campaign featuring Advani and is being promoted across digital, social media, OTT and OOH.

BoAt has announced the appointment of actor Rashmika Mandanna as brand ambassador for its wearables category. With this association, the brand rolled out a campaign #DanceThroughLife featuring Mandanna for Women's Day.