Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
The International Advertising Association India Chapter's IAA Debates series reached Chennai on 31 January 2014, in association with Advertising Club Madras. The topic was 'There will be no real consumer connect, unless advertising is created for each South market. O&M's Madhukar Sabnavis and JWT's Senthil Kumar spoke 'For' the motion; Leo Burnett's KV Sridhar and RK Swamy BBDO's Shaleen Sharma stood 'Against' it. Moderator Latha Menon of Iris Films announced the verdict delivered by the audienc
Contact Customer Support at
[email protected]
or call+91 022 69047500
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Flipkart’s festive campaign uses AI and humour to nudge bachelors towards upgrading homes—and perhaps improving their dating odds too.
Dream11’s deal ended prematurely after the government passed a law banning real-money gaming platforms.
The fully automated ads can be served across products and formats in Amazon’s arsenal, including Sponsored Brands, Sponsored Display, Brand Stores and even the Amazon DSP.
"Be more entertaining. Be more interesting. Be more attention-grabbing. Hit people in the feels,” urges Zac Martin, who challenges advertising’s fixation on persuasion.