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Day one of Goafest 2019 ended with the Media, Publisher Abbys which were dominated by Mindshare and Jagran Prakashan. Here are images from the night.
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Company officials tell Campaign how they are blending global expertise with indigenous elasticity, letting each market tailor consulting and science with tech solutions to what truly clicks with their clients.
Consortium Gifts' managing director prescribes a few effective tactics for brands to increase their visibility and drive high sales during the ongoing festive season.
Its festive campaign, ‘Celebrate every step,’ crafted by FCB India, is part of the footwear company’s global ‘Make your way’ series, spotlighting inspiring stories of grit and success.
But what does it mean for brand marketers and how can they adapt?