Campaign India Team
Dec 04, 2023

Brand ambassador round-up: Week of 4 December

Read about who has signed the likes of Malaika Arora, Rashmika Mandanna, Sara Ali Khan and Smriti Mandhana

Sara Ali Khan is now the face of Lee

 

Lee has announced the appointment of actor Sara Ali Khan as brand ambassador for India. To highlight this association, the brand has rolled out a campaign 'Lee: home of the real denim' featuring Khan. It aims to enhance Lee's reputation as the preferred denim brand for young audiences, with this partnership. 

 

 

Malaika Arora teams up with Diataal 

 
Diataal D has roped in Malaika Arora ias its brand ambassador. The multi-vitamin brand has also launched a campaign #DilChaheSirfDiataalD to mark the association, wherein the actor will be seen endorsing its range of nutritional supplements. The collaboration is expected to strengthen Diataal’s presence among health-conscious consumers.
 
 
Bewakoof gets Rashmika Mandanna
 
Bewakoof has announced the appointment of Rashmika Mandanna as brand ambassador. The actor will be the face of Bewakoof’s women’s range. 

PNB MetLife names Smriti Mandhana as brand ambassador
 
PNB MetLife has announced the appointment of cricketer Smriti Mandhana as brand ambassador. Through this, the insurance company aims to spread its brand message of ‘karo bade sapno ki tayyari’ across the country. 

 
 
Source:
Campaign India

Related Articles

Just Published

8 minutes ago

Brands must eradicate the 'insight famine' to find ...

The fifth annual 'State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as poor or very poor.

1 hour ago

When hands do the talking, the message hits home

A factory-floor film swaps voiceovers for sign language, as Godrej Consumer Products Ltd uses its employees with disabilities to spotlight silent strength and workplace equity.

16 hours ago

India’s big creative pitch: Now streaming to the world

WAVES 2025 was less summit, more sales deck—India positioned as the next global content factory, so who’s buying the dream?

19 hours ago

India’s creator economy meets Adobe’s global agenda ...

From in-housing to automation, its WAVES push forces marketers and creative shops to rethink their value in an AI-first content economy.