Campaign India

World Cup 2026 round-up: Adidas, Coca-Cola, Samsung and more

With a month left until kickoff, here are all the brands celebrating the World Cup so far.

Cannes Lions unveils 2026 festival programme, including debate hosted by Campaign

Live discussion will cover whether creative taste can be objective.

Haymarket Media unveils HayloARC, a health-focused DSP

HayloARC utilizes first-party HCP data derived from more than 30 medical publications owned by Haymarket Media.

Why NCPA was the natural home for Cannes Homecoming 2025

Albert Almeida, consultant, chairman’s office, NCPA, elaborates on how art and advertising share the same pulse.

MY FM is now 44 Station Network

Expands to 14 new cities, receiving the most cities in Batch III Phase III auction conducted by MIB.

Industry chiefs join speaker line-up for Campaign House at Cannes Lions 2025

Publicis CEO Arthur Sadoun will give sit-down interview on day one.

Campaign announces agenda for debut of Campaign House at Cannes Lions 2025

Programme of editorial and partner events will run across the week of the festival in June.

Campaign boosts global presence with launch of Campaign House at Cannes Lions 2025

The week-long programme at Canopy by Hilton Cannes includes editorial sessions, partner events, and parties.

Axis Bank redefines PIN security with the Devanagari script

Celebrating Republic Day with a pioneering step in banking.

Agency of the Year 2024: Shortlists announced

See the full shortlist for the 2024 Campaign Asia-Pacific Agency of the Year awards here. Tickets are limited, we encourage you to secure your spot fast.

Axis Bank fuses technology with tradition to spotlight Sanskrit

The campaign reimagines Sanskrit as a contemporary tool to combat cybercrime, positioning it as a protector of digital identities in an era of increasingly sophisticated online scams.

Father's Day 2024: Celebrating Super Dads with amazing campaigns

Here are five Father's Day 2024 campaigns that will warm your heart and honour the important roles that great dads can play in our lives.

Campaign Global Agency of the Year Awards 2023: winners revealed

India's White Rivers Media grabbed the silver in the Independent Digital Agency of the Year category at the inaugural ceremony.

Spikes Asia announces P&G Asia as the Advertiser of the Year 2024

Their second win since 2012, P&G are the only brand to achieve such a milestone in the history of the Awards

Can AI replace the creative juror? An experiment

The Epica Awards gave it a try—here's how it worked out

Spikes Asia 2024: In conversation with Joey David Tiempo

Spikes Asia speaks with Joey David Tiempo, inaugural jury president of the Gaming Spikes, about the growing trend of using gaming platforms as a channel for creativity in APAC, and of course, the brand new Gaming Spikes

Campaign Agency of the Year Global Awards 2023: Entries now open

Attracting entries from across four continents, these awards provide a global arena, where agencies compete directly with each other, regardless of size

Campaign expands to Canada with acquisition of The Message

Toronto-based advertising news title to become Campaign Canada in 2024

Cannes daily global podcast episode 4: Dove wins in media, plus inclusion matters

Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this third episode, we discuss the big award wins from the third night

Campaign reveals Global Agency of the Year Awards shortlist

Famous Innovations has three shortlists

PrintWeek to host Show & Tell on 2 November

PrintWeek is set to host a forum on 2 November 2022, addressing the three key constituents of print production decision-making flow - advertising and creative establishments > brands > print and packaging firms

W+K co-founder Dan Wieden dies at 77

The advertising giant was the brain behind Nike's infamous 'Just Do It' tagline

Advertising viewability improves in India

But ad fraud increases according to the IAS Media Quality report

Media owners suspend some or all advertising in the UK in mourning for The Queen

UK ad industry joins tributes in mourning for The Queen

Cyrus Mistry, former chairperson of Tata Motors and the Tata Group dies in a road accident

Mistry is survived by wife Rohiq and two sons, Feroze and Zahan.

Mahindra reveals five new electric SUVs on INGLO platform

The five upcoming born-electric SUVs have been categorised into two distinct sub-brands – XUV.e and BE

YAAP fully acquires Dubai agency Crayons Communications

The 100% acquisition of Crayons Communications is part of YAAP’s ongoing expansion in the region

Mindshare makes three leadership appointments in APAC

Shankar Rajagopal is chief client officer in the region, Ashish Thukral replaces him as CEO of Mindshare and m/SIX Vietnam, while Preeti Mascarenhas will head strategy and product

Royal Enfield appoints Yadvinder Singh Guleria as chief commercial officer

He was director for sales and marketing, Honda Motorcycle and Scooter India (HMSI)

Hyundai Motor India partners with Tata Power for EV charging infra

Under the collaboration, the charging stations at HMIL dealerships will be open for all electric vehicle customers

Decoding Creativity x Effectiveness: In conversation with Harsh Shah

The EVP of business at Dentsu Webchutney discusses Vice's 'The 8-bit Journo' campaign, a gold winner in Creative Strategy at Spikes

Global advertising records 'highest growth rate ever' in 2021: Magna

A year of crackdowns and mixed economic fortunes in APAC makes the region the lowest performer globally in 2021, as powerhouse China's growth rate falters

Decoding Creativity x Effectiveness: In conversation with Rahul Mathew of DDB Mudra Group

Spikes Asia talks to the agency's chief creative officer about the Creative Strategy Spike-winning campaign for Stayfree, 'Project Free Period'

Netflix rolls out mobile games

Streaming service's foray into gaming comes as part of a focus on engaging mobile users

Spikes Asia 2022: Sneha Iype among jury presidents

Fourteen industry leaders from across Apac, evenly split male-female, will help set the region’s benchmark in creative excellence and effectiveness

Essence to offer brands a 'Data Health Check'

The strategy-consulting service, which aims to help brands maximise value from their audience data, was developed in a Singapore-based innovation hub

Agency of the Year 2021 opens for entries

The 2021 awards programme includes five new categories including B2B, E-commerce and Mobile. The early-bird entry deadline is 12 August

Dentsu names Apac chief equity officer

Rashmi Vikram joins from Microsoft to lead DEI strategy

Ogilvy Experience taps Kaleeta McDade as global ECD

McDade joins from Deloitte Digital, where she has served as group experience director across the consultancy's studios in the US and India

Mercedes-Benz India revamps sales and marketing role

Pradeep Srinivas will succeed Amit Thete for marketing and customer journey function

Mahindra to acquire Meru for Rs 97.66 crore, Pravin Shah appointed CEO

M&M will enhance its current shareholding in Meru from 43.20% to 100%

Amazon in India will have the same impact the railways had in the US: Rory Sutherland

Piyush Pandey and Rory Sutherland of Ogilvy were face-to-face on day two of Amazon Smbhav 2021. They spoke at length about creating global brands for the next generation of customers. Excerpts...

Awareness around health and wellness will transform the packaged food industry: Hemant Malik

The CEO - food division, ITC addressed an audience at the 13th edition of FICCI’s Foodworld India show

Dairy has potential since most regions around India are milk deficient: RS Sodhi

The MD of GCMMF (Amul) put forward India’s export potential for dairy and processed food in a session organised by FICCI

Where are gen Z and millennials sourcing Covid information?

Global study uncovers what sources young people are turning to for information about Covid-19, in an attempt to piece together how the misinformation crisis has spread

Chtrbox launches creator management division

Chtrbox Represent, the new unit, will help talent manage key aspects of their business, including selecting their brand collaborations, personal branding and PR, content advisory, finance and admin support

Volvo Cars India elevates its director of sales and marketing Jyoti Malhotra as MD

Will take over from Charles Frump

Dentsu reportedly looking to sell Tokyo HQ

A sale could yield close to US$3 billion and be one of Japan's biggest real estate transactions ever, according to published reports

As newsprint prices go up, industry seeks help from government

Ahead of the 2021 Union Budget, the INS has asked Union finance minister Nirmala Sitharaman to help print media tide over the crisis that the pandemic caused

Kia removes ‘Motors’ suffix in new brand strategy

The strategy will see the company go beyond vehicle manufacturing to create sustainable mobility solutions for customers

Ford-Mahindra joint venture called off

Ford will continue independent operations in India and is likely to get in to a contract manufacturing arrangement with Mahindra

56% of marketers say digital transformation objectives are seen as an increasingly important KPI

There is a shift towards digital and ROI maximisation, but are marketers using the right measurement tools and engagement channels? Find out more in Campaign x GfK's 'Branding and Marketing in the New Abnormal' report.

Global industry leaders convene to discuss 'the great reset'

On December 8, Campaign Connect will bring together leaders from around the globe from Unilever, Disney, Mondelez, Burger King, Electronic Arts, Kraft Heinz, Facebook, Coca-Cola, Salesforce, Accenture and many more to determine how marketing will move forward

40 Under 40 2020: Moksh Chopra, Anmol Gill and Hemant Shringy represent India

Meet 40 standouts who are already making a mark and are good bets to continue shaping marketing, media, technology and communications in Asia-Pacific

Diwali, the festival of light and sound, goes green

INSPIRATION STATION: Away from the sound and air pollution that blights this festival, Gram Art Project’s innovations in India are an eco-friendly way of sparking celebration.

Weekend Watch: Apple unveils new MacBooks in star-studded spot

Watch the film here

Spikes Asia Awards open for entries

This year sees the introduction of the Creative Strategy Spike, an Industry Craft Spike, and additional categories across the awards. Get all the details on key dates and download the entry kit now.

Facebook names Alex Schultz new global CMO

Former VP of product growth and innovation will take over role vacated by Antonio Lucio.

Young Spikes competitions for 2021 open for entries

Spikes Asia has also revealed the jury for the online-only 2021 edition of the competition for industry professionals under 30 years of age.

2020 Agency of the Year judges announced

These 50 industry experts from around the region will judge the entries in this year's Agency of the Year Awards. (Reminder, the entry deadline is September 17.)

Spikes Asia brings awards forward to February 2021

Inaugural Spikes Asia Creativity Report will also be released as the awards move to become an early regional benchmark in the leadup to Cannes Lions.

TikTok ban: What does this mean for influencer marketing?

TikTok is among the top three platforms in India for influencer content and the impact of the ban, experts say, could be transformative.

Power List 2020: Six from India among Apac's 50 most influential and purposeful marketers

Presenting the complete list of Asia-Pacific’s brand marketing standouts, as chosen by the editorial team at Campaign Asia-Pacific.

Publicis chiefs insist on celebrating awards in Cannes

The journey of Publicis chairman and CEO Arthur Sadoun and his predecessor Maurice Lévy to an empty Cannes features in a short mock film to promote the Groupe's Cannes-Do awards.

Google could use Amitabh Bachchan's voice for Maps

Although Amitabh Bachchan has been approached by Google India, no contract has yet been signed.

Ads come to Instagram's IGTV format

And creators will share in the revenue. An initial trial includes 200 English-speaking creators.

Piaggio Group wins battle against Chinese copy of Vespa Primavera

The invalidity proceedings are part of the wider activities against counterfeiting undertaken by the Piaggio Group for years.

Event Marketing Awards: Four wins for India

Momentum India, Communique Marketing Solutions, Laqshya Live Experiences and Shobiz Experiential Communications among winners

Spikes Asia 2020 cancelled

The Festival and Awards will not take place in 2020.

BMW Group India's Mihir Dayal passes away

He was director - sales at BMW Group

Facebook celebrates the ways we're staying connected during Covid-19

Watch the film conceptualised by Droga5 New York

Twitch names Spotify's Sunita Kaur as first APAC MD

Kaur will focus on growing the gaming platform's community of creators, media and advertising partners in the region.

Spikes Asia 2019: See it Be it finalists on female leaders they look up to

Finalists of Spikes Asia's women acceleration programme open up about the leaders who truly inspire them.

The soul-feeding habits of six leading creative minds

Ahead of the Spikes Asia Festival of Creativity, two jury presidents and four top global creatives reveal their daily routines. Do yours stifle creativity or enable it to flourish?

PR Awards Asia winners for 2019 revealed

Weber Shandwick Asia-Pacific was crowned APAC PR Consultancy of the Year, MSL India bags South Asia PR Consultancy of the Year

FCA officially proposes merger with Groupe Renault

The proposed merger would create the third largest global OEM.

Essence names global chief client officer

Kyoko Matsushita takes on new role.

Look around your office. Is it serious about diversity? Take our survey

Campaign and Kantar invite you to take our survey assessing how much companies in Asia have achieved in their pursuit of "diversity", whether it relates to gender, age, race or any other factor.

PR Awards Asia announces the 2019 jury

Industry heads from leading brands and agencies including Coca-Cola, Shiseido, Dentsu, Nissan, and Ruder Finn ensure a competitive review of this year’s entries

WFA names Raja Rajamannar president

Atul Agrawal of Tata is part of the organisation's executive committee.

Puma appoints Havas Media to global remit

AOR appointment for media buying and planning follows a review conducted by ID Comms.

What the new director of Spikes Asia has in store for festival-goers

We speak to the brand-new festival director of the Spikes Asia Festival of Creativity, Joe Pullos, about his fresh vision for Asia’s premiere creative show.

2018 PR Awards shortlist announced

Indian entries come from 20:20MSL, Adfactors, Breathing Space, Burson Cohn & Wolfe (Genesis Burson-Marsteller), Creation, Edelman, Godrej Group, GoZoop, Gutenburg, Madison PR, MSLIndia, Paytm, Team WPP, Text100, Value360 Communications, Viacom18 Media, Weber Shandwick and Yes Bank

Women Leading Change Awards: Shortlist revealed

Staff