Atifa Silk

F1 boss Bernie Ecclestone on his billion-dollar brand

F1 boss Bernie Ecclestone on his billion-dollar brand

Scathingly sanguine about the financial woes of lesser teams, casually chauvinistic and claiming to open doors for governments, the F1 supremo pulls no punches in this interview with Campaign Asia-Pacific brand director Atifa Silk.

Sir Tim Berners-Lee: The marketing impact of artificial intelligence

Sir Tim Berners-Lee: The marketing impact of artificial intelligence

The visionary computer scientist talks about why thinking machines and pixels stand to change everything

Partner Content: ‘Brands are particularly interested in how they can use tech to engage and provide better service'

Partner Content: ‘Brands are particularly interested in how they can use tech to engage and provide better service'

Steven Chang, corporate vice-president of Tencent, on what clients want going beyond advertising, and the Chinese consumer

What Sorrell wanted for WPP

What Sorrell wanted for WPP

Just weeks before resigning as WPP chief, Martin Sorrell talked with Campaign Asia-Pacific about his vision for the holding company he built.

Opinion: About awards, agencies and the ad business

Opinion: About awards, agencies and the ad business

"China and India will record the strongest ad spend growth among the BRIC countries"

Omnicom takes majority stake in India's Mudra Group

Omnicom takes majority stake in India's Mudra Group

In conjunction with the strategic partnership, Reliance Group Chairman Anil Ambani will join the Omnicom International Advisory Committee

Opinion: Why new rules could stifle the growth of digital

Opinion: Why new rules could stifle the growth of digital

It's easy to see why so many digital operators, marketers and agencies are overwhelmed by the rules

Opinion: Platform to encourage and elevate marketing

Opinion: Platform to encourage and elevate marketing

Winning entries demonstrated clear objectives, a cohesive creative strategy and compelling results

John Wren on his vision for a bigger, better Omnicom

John Wren on his vision for a bigger, better Omnicom

The chief executive tells Campaign why the IPG acquisition makes sense, what the impact will be and what will determine success.