Lucy Shelley
Feb 14, 2024

What happened at Super Bowl LVIII? Seven standout marketing moments

From bossy owls and ‘Mayo Cats’ to Taylor Swift and Beyoncé internet frenzies, here's a quick recap from the biggest day in the US advertising calendar

Travis Kelce and Taylor Swift share a moment at the Super Bowl (©GettyImages)

Nice choice! This is premium content.

Sign in or join our subscription tier, The Information, today.

The Information

Why Subscribe?

  • Unlimited access to Campaign India content* including its archive of 30,000+ articles. No monthly limits!
  • Premium member-only articles & analysis
  • Premium discount for Campaign event tickets

or call +91 22 69489600
or email [email protected]

Related Articles

Just Published

12 hours ago

Why brands are betting big on YouTube Shorts

YouTube Shorts has stopped being an experiment and started becoming essential.

1 day ago

Mugafi and Avalanche partner to launch global ...

The partnership introduces an on-chain model for evaluating, financing and distributing entertainment IPs across key global markets.

1 day ago

Renault launches ‘Discovery Days’ to showcase new ...

The nationwide 13-day customer initiative is designed to introduce its latest models through immersive dealership experiences.

1 day ago

Jaguar Land Rover axes chief creative officer

Sources tell Autocar and Autocar India that designer Gerry McGovern was asked to leave the firm this week.