Renault launches ‘Discovery Days’ to showcase new Triber and Kiger

Renault India has unveiled its flagship customer campaign, ‘Discovery Days’, a nationwide initiative running from 10 to 22 December 2025. The campaign invites customers to explore the company’s updated lineup, including the new Triber and new Kiger, through curated experiences organised at dealerships across the country. As the wholly owned subsidiary of Renault Group, Renault India is positioning the campaign as a platform for deeper product interaction and festive-season engagement.

Discovery Days has been developed to create a welcoming, carnival-like environment where visitors can experience the vehicles through themed activities, immersive brand zones and personalised interactions with dealership teams. The programme is spread across two consecutive weekends and aims to encourage relaxed exploration while strengthening consumer familiarity with the brand’s new models.

To enhance the value proposition for car buyers, Renault is offering a set of benefits during the campaign period. These include interest-free financing at a 0% rate of interest across all models, a 50% waiver on processing fees, exchange benefits of up to INR 35,000 over and above the assessed value of the customer’s existing vehicle, and cash benefits of up to INR 25,000 on new cars. The incentives are structured to support purchase intent during the key year-end buying window.

Venkatram Mamillapalle, managing director at Renault India, said: “At Renault, our priority is to create meaningful experiences for our customers. ‘Discovery Days’ is not just about offers but about giving people the chance to explore the new Kiger and new Triber in a celebratory atmosphere. By combining engaging showroom activities with exclusive advantages, we aim to make every visit memorable and enjoyable.”

The introduction of the new Kiger and new Triber, supported by GST benefits, has contributed to Renault India’s recent sales momentum. The company recorded a year-on-year increase of 21% in October 2025 and 30% in November 2025, reflecting growing consumer interest in the refreshed models.

Through Discovery Days, Renault India aims to extend this momentum by providing an integrated product-and-experience-led campaign that highlights the design, features and value proposition of its updated range while reinforcing its customer-centric positioning.