WeWork India has appointed Megha Agarwal as head of marketing.
She will be responsible for developing the brand’s overall marketing strategy, including online and offline activations, events, and communications.
Agarwal moves from Unilever, where she was global marketing manager for its nutrition category.
Karan Virwani, CEO, WeWork India, said, “The flexible workspace industry in India has continued to show positive momentum as businesses steadily adapt to the new normal. In our endeavour to provide our members with flexible, safe and well-managed workspaces, we have ensured to bring innovative solutions combining great design, product, flexibility, hospitality and technology as the enabler for a new and innovative way of experiencing work life. I am very pleased to share that with this new leadership announcement, we will strive to further enrich the experiences for our existing community and scale towards greater heights.”
Agarwal said, “To watch WeWork emerge as a leader in the flexible workspace industry with innovative marketing and workspace solutions, while sustaining its community and values has been fascinating! As the way we work continues to evolve in this dynamic environment, the future possibilities are immense and I look forward to being a key facilitator of WeWork’s growth and footprint in India as well as contributing to its culture of innovation and collaboration.”
With over 13 years of experience, she has also worked at Cavinkare.