Campaign India Team
Jun 28, 2022

MediBuddy gets Saibal Biswas as head of marketing

Moves from Hopscotch

MediBuddy gets Saibal Biswas as head of marketing
MediBuddy has announced the appointment of Saibal Biswas as head of marketing. 
 
He will spearhead the company’s marketing efforts and drive growth as the company expands its footprints to a Pan-India level.
 
Biswas moves from Hopscotch, where he was vice president and head of marketing.
 
Satish Kannan, co-founder and CEO, MediBuddy, said, “We are pleased to welcome Saibal to our team. His performances in high-pressure roles in previous stints augurs well for a flourishing and dynamic industry such as ours. His understanding and expansive experience will be of enormous value to our organisation. We intend to scale up and expand MediBuddy’s presence and add to the current brand value.”
 
Biswas said, “I am glad to be a part of a growing organisation such as MediBuddy. The HealthTech space is seeing unprecedented digital transformation and relentless innovation as it marches forward. Looking forward to embracing the new challenge and leveraging my past experiences in creating a distinct identity for MediBuddy as we move along.”
 
With over 16 years of experience, he has also worked with companies like Disney+ Hotstar, Amazon and Philips Lighting, among others. 
 
Source:
Campaign India

Related Articles

Just Published

15 hours ago

CSA to fuse freedom of flexibility with localisation...

Company officials tell Campaign how they are blending global expertise with indigenous elasticity, letting each market tailor consulting and science with tech solutions to what truly clicks with their clients.

16 hours ago

Six crackling ways to boost festival sales and ...

Consortium Gifts' managing director prescribes a few effective tactics for brands to increase their visibility and drive high sales during the ongoing festive season.

16 hours ago

Bata shows how to step into success with Kartik ...

Its festive campaign, ‘Celebrate every step,’ crafted by FCB India, is part of the footwear company’s global ‘Make your way’ series, spotlighting inspiring stories of grit and success.

17 hours ago

Apple Intelligence could change the face of email ...

But what does it mean for brand marketers and how can they adapt?