Campaign India Team
Jun 07, 2019

Weekend Wrap: 7 June

In the news: Brand David, Machatter, Puretech Digital, Wild Stone, Wizspk, Yaap

Weekend Wrap: 7 June
Soulfull appoints Brand David
Soulfull, the millets based snacking brand, has appointed Brand David as its advertising and branding partner. The account was won following a multi-agency pitch. The agency's Bengaluru office will handle the account. 
Pokkt appoints Madchatter
Madchatter Brand Solutions has bagged the PR mandate for mobile advertisement platform Pokkt. Pokkt Mobile Ads was launched in 2013 and is a smartphone advertising platform. 
Puretech Digital to handle Brand Factory
Puretech Digital has won Brand Factory's digital duties following a multi-agency pitch. Puretech Digital will be focusing on a strategic SEO approach for Brand Factory.
Wild Stone gets Ranbir Kapoor
Wild Stone has released three TVCs featuring its recently appointed brand ambassador Ranbir Kapoor. The films have been conceptualised by Brand David and show how Kapoor manages to get girls from other countries to support team India.

Wizspk to work on Bisleri's 'Bottles for Change'
Wizspk Communication has bagged the public relations and social media mandate for ‘Bottles for Change’, an initiative by Bisleri International. ‘Bottles for Change’ aims at bringing about a habit change of not viewing plastic as waste, but segregating and sending it for recycling. 
Yaap gets Shiv Sethuraman on advisory board
Rainmaker Ventures backed Yaap Digital, an independent digital and content agencies, has appointed Shiv Sethuraman, founder of The New Business, on its board of advisors.
Campaign India