Campaign India Team
Nov 22, 2018

Weekend Wrap: 23 November

In the news: Apollo Tyres, Makani Creatives, My FM, Navneet Education, Uber Eats

Weekend Wrap: 23 November
Apollo Tyres gets Sachin Tendulkar as brand ambassador
 
Apollo Tyres has now roped in Sachin Tendulkar as its brand ambassador for a five year period. This is the first brand ambassador appointed by Apollo Tyres.
 
Makani Creatives  gets Pepe Innerwear's creative mandate 
 
Makani Creatives has won the creative mandate for Pepe Jeans' Innerwear launch in India post a multi-agency pitch. 
 
My FM increases ad rates by 15 per cent
 
DB Corp has announced that its radio division, MY FM has increased its ad rates by 15 per cent across key markets. The hike is effective 15 November 2018. 
 
Navneet appoints Prithvi Shaw for Youva  
 
Navneet Education has appointed Prithvi Shaw as brand ambassador for its Youva range of stationery. Shaw will be part of a TVC and digital campaigns that will soon be rolled out. The brand had recently also appointed Social Kinnect as its digital agency on record. 
 
Alia Bhatt is Uber Eats' first global brand ambassador
 
Uber Eats has announced the appointment Alia Bhatt as its brand ambassador. India will be the first country for Uber Eats globally, to have appointed a brand ambassador.
 
 
 
Source:
Campaign India