Wavemaker India elevates Sairam Ranganathan

Wavemaker India has announced the elevation of Sairam Ranganathan as chief digital officer.

 

He will lead the newly formed team Wavemaker NorthStar while continuing to report to Vishal Jacob, chief transformation officer, Wavemaker India. He was national head, digital services.

 

Team Wavemaker NorthStar aims to bring in experts across platforms, commerce, analytics and tech to orchestrate data-led solutions to drive business results. He joined GroupM in 2004. 

 

Ajay Gupte, CEO, Wavemaker South Asia, said, “At Wavemaker we are constantly evolving and adapting to help our clients grow by enabling better business solutions, build robust data-led experiences and positively provoke growth for them and for us. Sai brings in a wealth of expertise and knowledge to deliver innovative customer initiatives across business domains, with a perfect balance of people management skills. I am confident that Sai is best placed to drive the digital-first agenda for us and our partners”.  

 

Jacob said, “At Wavemaker our emphasis has always been to push the boundaries on our capabilities and provide our clients with an unmatched advantage through our services. In his new role Sai will consolidate and grow capabilities on digital media and lead a team called Wavemaker NorthStar that will help clients deliver business outcomes through data driven solutions. Given Sai's passion, resilience, and commitment there could be no better person to lead this team and take our solutions to the next level."

 

Ranganathan said, “My journey at GroupM has been incredibly thrilling and enriching. In these last 20 years I have grown significantly in my professional as well as personal life. I am grateful to Wavemaker for this exciting opportunity and I look forward to leading Wavemaker NorthStar as I start a new chapter in my growth journey to make Wavemaker an even more desirable partner for our clients.”