Mordor Intelligence has appointed Ashish Agarwal as director – marketing & communications. In his new role, Agarwal will focus on integrating marketing and communications capabilities with AI-driven tools and insights to strengthen customer engagement, brand visibility and scalable business growth.
The appointment comes as businesses increasingly look to combine automation, data intelligence and predictive insights with brand-building and communications strategies. At Mordor Intelligence, Agarwal will work on leveraging AI-powered marketing frameworks to support sharper decision-making and improve engagement across customer and business touchpoints.
Mordor Intelligence operates as a global market intelligence and advisory firm, providing businesses with research, industry analysis and market insights across sectors and international markets. The company’s focus includes helping organisations make strategic business decisions through data-led intelligence and advisory solutions.
Agarwal said: “What drew me most to this opportunity was the chance to build, scale, and shape meaningful impact at the intersection of growth, brand, and business transformation—especially at a time when AI is fundamentally reshaping how businesses operate and how marketing and communications create value.”
Agarwal brings close to two decades of experience across marketing, communications and business growth functions. Over the course of his career, he has worked with organisations including The Times Group, Hutchison Whampoa 3 Global Services, Tech Mahindra, MoneyGram, Regus and Nielsen. His experience spans sectors such as media, technology, financial services and business solutions, with a focus on brand strategy, customer engagement and organisational growth.
The company said Agarwal’s mandate will involve aligning marketing and communications functions with evolving AI capabilities to create more intelligent and measurable engagement systems. The move also reflects the growing emphasis among B2B and research-led organisations on integrating technology-driven marketing with long-term brand positioning.
Agarwal shared details of his appointment through a LinkedIn announcement, where he expressed enthusiasm about the opportunities to build, learn and create meaningful outcomes in the new role.
The appointment highlights the continued demand for senior marketing leaders with expertise across digital transformation, AI-led communication strategies and integrated brand development as companies increasingly look to strengthen business impact through data-driven engagement.
