Awards
Campaign India Team
Jun 03, 2020

Warc Effective Use of Brand Purpose Awards 2020: FCB India wins Gold, Evaluation Award

McCann Worldgroup India also among the winners

The Times of India's Out and Proud campaign
The Times of India's Out and Proud campaign
The winners in the 'Effective Use of Brand Purpose' category of the Warc Awards 2020 have been announced.
 
FCB Ulka bagged a Gold and a special 'Evaluation Award' for The Times of India's 'Out and Proud - India comes out of the closet' entry.     
 
The Evaluation Award is given for a brand purpose strategy that has gone the extra mile in measuring both commercial and societal impact.
 
McCann Worldgroup India won Bronze for Harpic's 'overcoming India's toilet divide'. 
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Warc Effective Use of Brand Purpose Awards 2020: Two shortlists from India
Advertising
Apr 15, 2020
Campaign India Team

Warc Effective Use of Brand Purpose Awards 2020: ...

Cannes Contenders 2021: FCB India
Awards
May 26, 2021
Campaign India Team

Cannes Contenders 2021: FCB India

FCB India, Famous Innovations, McCann win big at the South Asia Agency of the Year awards
Advertising
Dec 03, 2025
Campaign India Team

FCB India, Famous Innovations, McCann win big at ...

FCB Group India rebrands as FCB India
Advertising
Apr 16, 2025
Campaign India Team

FCB Group India rebrands as FCB India

Just Published

When corporate chaos takes a day off
Advertising
9 hours ago
Campaign India Team

When corporate chaos takes a day off

AMD’s Zen Mode film imagines an office where pressure disappears by using calm, not jargon, to make enterprise tech feel human.

EBITDA targets and vowel-free branding drive Wondrlab toward IPO
Marketing
11 hours ago
Vinita Bhatia

EBITDA targets and vowel-free branding drive ...

The martech agency is executing a 26-company acquisition roadmap to achieve a 100-crore profit benchmark for its public market debut.

Roast me, please! When brands laugh at themselves
Advertising
12 hours ago
Ashita Aggarwal

Roast me, please! When brands laugh at themselves

Brands are turning online jokes into campaigns that celebrate authenticity, confidence and agility.

2025 Rewind: A year in meme marketing, Asia edition
Advertising
13 hours ago
Staff Reporters

2025 Rewind: A year in meme marketing, Asia edition

In Asia, brands are letting loose with slightly unhinged, super local, and totally uncorporate speak online. See more than just '67' in Campaign's collection of 2025's best brand memes.