Campaign India Team
Jan 15, 2018

Unmetric Engagement Meter: Twitter top 20 (1-10 January)

Posts from Exide Life Insurance, BookMyShow, Honor and more...

Unmetric Engagement Meter: Twitter top 20 (1-10 January)

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.  

The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
 
For Campaign India's weekly 'Engagement Meter' feature, we bring you the top 20 pieces of content on Twitter basis the Unmetric Engagement Score.  
 
These are the ones at the top on the basis of retweets, from over a thousand with an engagement score of 1000, from 1-10 January.
 
Exide Life Insurance
Retweet count: 1,211
Favourite count: 14,493
BookMyShow
Retweet count: 886
Favourite count: 1,662
Honor India
Retweet count: 853
Favourite count: 1,057 
Amazon India
Retweet count: 688
Favourite count: 1,382
Yahoo India
Retweet count: 509
Favourite count: 965
iVOOMi India
Retweet count: 470
Favourite count: 466
Redmi India
Retweet count: 459
Favourite count: 581
Mi India
Retweet count: 380
Favourite count: 2,424
Franklin Templeton
Retweet count: 378
Favourite count: 1,114
IDFC Mutual Fund
Retweet count: 334
Favourite count: 322
ICICI Pru Life
Retweet count: 328
Favourite count: 331
MobiKwik
Retweet count: 303
Favourite count: 56
Godrej Appliances
Retweet count: 298
Favourite count: 2,244
Amul
Retweet count: 292
Favourite count: 755
Frooti
Retweet count: 292
Favourite count: 571
TVS Credit
Retweet count: 283
Favourite count: 266
Monte Carlo
Retweet count: 279
Favourite count: 161
Club Mahindra
Retweet count: 257
Favourite count: 671
Appy Fizz
Retweet count: 256
Favourite count: 3,306
Tata Sky
Retweet count: 243
Favourite count: 554

 

Source:
Campaign India

Related Articles

Just Published

7 hours ago

Google Chrome to extend support for third-party ...

In a blog post, Google said it had become clear that "more time is needed across the ecosystem to get this right"

15 hours ago

Apac Effie Awards 2021: 16 shortlists from India

Ogilvy leads with five shortlists; entries from The Womb, BBDO, McCann, The Leo Group and Edelman also in the fray

16 hours ago

'It was the best jury for me, ever': Merlee Jayme ...

The Cannes Lions Radio & Audio jury president dishes on content themes and production trends that made their way into the audio shortlist this year. Plus, how she gave her jury members an 'eargasm'

16 hours ago

Weekend Laugh: Producer's Diary by Dalbir Singh

The co-founder of Kiss Films presents his weekly sketches for Campaign India