Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 11-20 March.
bbluntindia
Shares: 12,660
Likes: 9,922
Asian Paints
Shares: 4,631
Likes: 37,454
TVS Apache
Shares: 4,102
Likes: 65,907
vivo Smart Phone India
Shares: 3,911
Likes: 8,84,945
All Out India
Shares: 3,101
Likes: 37,362
Cadbury Dairy Milk Silk
Shares: 1,916
Likes: 2,84,981
Caratlane.com
Shares: 1,744
Likes: 2,10,364
Nokia Mobile India
Shares: 1,226
Likes: 5,65,889
Tata AIA Life Insurance
Shares: 1,194
Likes: 16,091
Appy Fizz
Shares: 1,037
Likes: 1,23,578
Fevicol
Shares: 1,036
Likes: 8,620
Bajaj Dominar
Shares: 832
Likes: 6,377
OnePlus India
Shares: 685
Likes: 7,08,375
Mahindra Navistar
Shares: 588
Likes: 1,57,168
Amazon Echo India
Shares: 468
Likes: 9,683
Mahindra Thar
Shares: 464
Likes: 1,12,973
Joyalukkas India
Shares: 418
Likes: 1,11,068
Veeba
Shares: 418
Likes: 6,499
Maruti True Value
Shares: 372
Likes: 793
Sonata Watches
Shares: 342
Likes: 15,190