Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 10 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 21-30 September.
ICICI Pru Life
Shares: 25,663
Likes: 1,30,953
Greenply Plywood
Shares: 1,553
Likes: 10,258
Fortune Foods
Shares: 1,137
Likes: 8,278
Kia Motors India
Shares: 1,106
Likes: 17,958
Nokia Mobile India
Shares: 766
Likes: 2,26,213
MP Birla Cement
Shares: 518
Likes: 1,767
Thomson India
Shares: 453
Likes: 7,308
Apollo Hospitals
Shares: 452
Likes: 1,69,599
MakeMyTrip
Shares: 385
Likes: 1,01,402
SBI Cards
Shares: 370
Likes: 47,584
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