Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
In Campaign India's 'Engagement Meter' feature, we bring the top 10 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 21-29 February.
Murugappa Group
Shares: 3,995
Likes: 10,898
Easyday Club
Shares: 1,281
Likes: 7,888
Mankind Pharma
Shares: 336
Likes: 2,271
Mainland China
Shares: 315
Likes: 543
Imperial Blue
Shares: 255
Likes: 23,431
Canara Bank
Shares: 234
Likes: 395
Visit Japan From India
Shares: 183
Likes: 16,000
TVS Eurogrip
Shares: 182
Likes: 357
Sikka
Shares: 151
Likes: 316
Blue Star - Cool My World
Shares: 134
Likes: 8,980
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