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Unilever has confirmed that high-profile marketer Marc Mathieu, who joined Unilever in 2011, is leaving the business to join tech giant Samsung
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Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Move comes after Omnicom acquired IPG last week.