Cheil India has announced the appointment of Umesh Bopche as CEO of its digital agency - Experience Commerce.
Bopche joined the agency in December 2021. His mandate includes the live commerce practice and content/film studio for all Cheil clients, including Samsung, through EC Studio.
Sanjeev Jasani, chief operating officer, Cheil India, said, “I am delighted to welcome Umesh into the family. Umesh is an astute and result-oriented business leader with good vision, exactly what Experience Commerce needs at the moment to continue its exponential growth in India. More importantly he is a good human being who is empathetic towards his people and can bring them together to rally towards a common goal. In my mind, Umesh is a perfect fit for the role. I am sure Umesh will play a crucial part in Cheil India’s growth trajectory in the years to come and make Experience Commerce one of the top digital agencies in India and the APAC Region. I wish Umesh the very best for this role as the CEO of Experience Commerce.”
Bopche said, “For an individual, two questions become important when making a career move – What can I give to this place, And what can this place give me? And when you’re able to determine a great synergy between the two, it feels like a eureka! That’s precisely what I felt during my interaction with Cheil Worldwide and, as I realised the potential within EC while accepting this role. I am very excited with the task in hand to make EC one of the fastest growing company within the Cheil Worldwide network and look forward to this incredible ride.”
In a career spanning 20 years, he has also worked with The Times of India Group and Times Internet.