The account was won following a multi-agency pitch
Delhi Press has assigned its creative duties to Triton Communications (Delhi) following a multi-agency pitch. Delhi Press has magazines.
Commenting on the move, Rajan Mazumdar, brand director, Trito Delhi, said, "we are delighted to be Delhi Press" communications partner and truly appreciate the trust and faith reposed in us".
Delhi Press reaches out to close to 35 million readers. Most of the magazines published by the group are leaders in their respective genres.
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She will lead marketing and advertising functions across the division, focusing on campaigns that enhance brand visibility and consumer connection.
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A global paper from Havas Red shows how audiences are tuning out brand experiences that feel overly familiar or formulaic and what works instead.
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