Tribal DDB beefs up creative team

Ashish Phatak and Aman Mannan, both, group creative directors at DDB Mudra Mumbai, have been given the additional responsibility of working on the Tribal DDB creative mandate. The duo joined DDB Mudra Mumbai in 2010.

Additionally, Satish Sethumadhavan has joined Tribal DDB as creative director. He joins the agency from Ogilvy & Mather, Bangalore.

Commenting on the changes, Sonal Dabral, chairman and CCO, DDB Mudra Group, said, “With technology opening up endless possibilities in the way we converse with our target audience these are truly exciting times. At DDB Mudra Group we want to be the best when it comes to providing breakthrough creative solutions to our clients across multiple media and platforms. With this new beefed up creative structure at Tribal DDB we are walking our talk.”

Venkat Mallik, president, Tribal DDB and Rapp India, said, “At Tribal DDB, we believe that the best work in the digital space will emerge from the fusion of the highest standards of brand creative thinking with digital inventiveness.  We are building our team with award winning talent with backgrounds in digital, as well as, mainstream brand communication.  Aman, Ashish and Sethu are individually outstanding creative talent who we are proud to have lead the creative show for us and help set a new benchmark for digital brand creativity.”