Campaign India Team
Oct 29, 2021

Tarun Katial to launch Eve World Platform

The platform will look to build content exclusively for women

Tarun Katial to launch Eve World Platform
Tarun Katial, former CEO, Zee5, has announced the launch of his second venture after leaving the media house. 
 
He is soon launching Eve World Platform, which is a women-only initiative that proffers expression, creation, and community enablement. It seeks to build a positive and valuable digital experience for women worldwide. Eve World will allow women of all ages to create and consume content, share opinions and thoughts, engage and build connections in a responsible virtual environment. The company has raised initial investment from Singapore-based Jungle Ventures.
 
 
 
Katial said, “The world around us has been traditionally built keeping in mind men as average users. My co-founders Aparna Acharekar and Rajneel Kumar shared this vision and purpose for a while and we decided to come together - to innovate keeping women at the center of our universe. Eve World will enable, and empower women to achieve what they want in an environment that furthers their aspirations. We want to become a platform that gives women true freedom online, for them to create and consume content, have meaningful conversations, share opinions, thoughts, and build social connections that will help them grow and develop. For this, we are glad to have the support of Jungle Ventures - Amit Anand and Rishab Malik in bringing this vision alive.”
 
Aparna Acharekar has joined the platform as co-founder and will be responsible for building the content and community verticals. Rajneel Kumar will soon join as co-founder to lead the product, technology, and growth verticals.
Source:
Campaign India

Related Articles

Just Published

19 hours ago

Microsoft to retire Xandr DSP in favour of an ...

After acquiring the DSP from AT&T in 2021, Microsoft’s priorities began to shift more to the sell side, with AI at the forefront.

19 hours ago

Apple leads as US dominates Kantar's Top 100 Global ...

As US brands dominate the top 10 in Kantar's BrandZ 2025 ranking, Chinese companies and APAC players like Airtel are rapidly gaining ground, signalling a shifting balance in global brand power.

22 hours ago

Affordable, not cheap: Cracking the code on value

Affordable brands thrive by meeting emotional needs, using smart packaging cues, and moving beyond price cuts, explain Ipsos India’s UU and Synthesio lead and country chief client officer.

22 hours ago

Rust never sleeps, but it can be outsmarted

AM/NS India’s new ad pits steel tech against cartoonish corrosion, turning rust into the most animated villain this side of Hollywood.