Campaign India Team
Oct 13, 2010

STAR Plus comfortably ahead despite Bigg Boss

Maintains 92 GRP lead over Colors

STAR Plus comfortably ahead despite Bigg Boss

STAR Plus delivered 363 GRPs (Week 41, HSM, CS 4+), 92 GRPs ahead of Colors, which delivered 271.

Zee TV climbed back into the 200s with 200 GRPs, up from 195, while Sony lost 67 GRPs to slide to 173.

SAB was steady at 109, while Imagine slipped further to 75 GRPs.

Source:
Campaign India

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