Campaign India Team
Feb 21, 2022

Soumya Dev joins Kaizzen as CSO

Moves from PepsiCo

Soumya Dev joins Kaizzen as CSO
Kaizzen has announced the appointment of Soumya Dev as chief strategy officer. Dev will be part of the leadership team at the agency.
 
He moves from PepsiCo, where he was digital strategist for Asia, Middle East and Africa. 
 
Vineet Handa, CEO and founder, Kaizzen, said, "Soumya is highly experienced and is credited for driving successful campaigns at the intersection of technology, data-science and compelling storytelling. Having him on board further strengthens our aspirations to transform Kaizzen into a knowledge-based and data-led communications consultancy. We are investing significantly to add highly specialised expertise into our client offerings such as insights, integrated communications and advocacy, as well as toward expanding our domestic and international market footprint."
 
Dev added, “I am excited to join Kaizzen at a very exciting juncture of its growth journey. Kaizzen has a tremendous talent pool and a host of successful client relationships across sectors. It presents exciting possibilities to bring value to our clients and in driving the growth story of the company.” 
 
In a career spanning close to two decades, he has also worked with Ford (Thailand and India), WE Communications, Edelman, Genesis BCW, Rediffusion and Perfect Relations.
Source:
Campaign India

Related Articles

Just Published

1 day ago

HUL, Honasa settle sunscreen campaign lawsuit

HUL to take down digital versions of the campaign; Honasa removes social media posts making a reference to Lakmé.

1 day ago

VDO.AI launches cricket-themed ad formats

Aims to help brands deliver 3x consumer engagement for their IPL ad campaigns.

1 day ago

Global adspend on news brands forecast to decline ...

Creator journalists and UGC are starting to draw more attention from advertisers wary of potentially distressing content on news brands.

1 day ago

Omnicom CEO John Wren dismisses speculation about ...

Wren was speaking at the Q1 earnings call and expects to close the IPG acquisition in H2 2025.