Campaign India Team
Dec 02, 2019

'Should have spent more time, energy and money in the training of our people': Ogilvy's Kunal Jeswani

A series to end the decade - part two

Kunal Jeswani, CEO, Ogilvy India
Kunal Jeswani, CEO, Ogilvy India
Campaign India's countdown to the end of the decade will feature leading names from the marketing and communications fraternity. We ask senior executives from the advertising, marketing and media fraternity about the last 10 years and the year to come. 
 
Here's what Kunal Jeswani, CEO, Ogilvy India had to say.
 
One piece of work in the last decade that you wish you had created/worked on?
 
The 2019 German Rail campaign by Ogilvy Germany. It is a stunning campaign. A brilliant idea with data, technology and customisation beautifully built into the heart of the campaign. Brilliantly executed. I absolutely love it, I am envious of it and I wish I had worked on it.

If hindsight is 20/20, what is the one thing that you could have done differently in the last decade?
 
I could have learnt more. I should have learnt more. I've spent too much time over the last decade doing things and too little time learning. I need to read more. I need to invest in my own learning more. Taking that forward to my role at Ogilvy, I should have spent more time, energy and money in the training of our people. We simply have not done enough.
 
One skill that you would want to pick up in 2020 and why?
 
I'd say the one area I want to learn more about is Ecommerce Marketing. I'd like to dive into it and really get my hands into the guts of it. 
 
Also read:
 

 

Source:
Campaign India

Related Articles

Just Published

Premium
Red FM questions the nation about women safety with RJ Malishka
Premium
FoxyMoron bags Huawei's digital mandate
Premium
33 minutes ago

FoxyMoron bags Huawei's digital mandate

The agency's Gurugram office will handle the account

Premium
Ogilvy edges Mindshare as top titan in AOY Apac Network awards
Premium
41 minutes ago

Ogilvy edges Mindshare as top titan in AOY Apac ...

Media agencies UM and Mediacom split top APAC employee awards with a pair each.

Premium
Marquees 2019: Winners announced
Premium
57 minutes ago

Marquees 2019: Winners announced

Sector winners include Maruti Suzuki, Bajaj Auto, Bharti Airtel, Samsung, HDFC Bank, Xiaomi, Maggi, Bru, Harpic, Clinic Plus and Amazon