Madison Digital has announced the appointment of Shobhit Gaur as vice president.
He will report to Vishal Chinchankar, CEO, Madison Digital and Madison Media Alpha.
Gaur moves from PHD India, where he was senior vice president (digital head). His previous stint at Madison was between July 2017 and March 2021.
Chinchankar said, "We're glad to have Shobhit back on board. Having worked with various categories, he brings a wealth of experience to Madison. I am confident that we will be able to take our work to the next level with new business and continue to delight existing clients."
Gaur said, “I am excited to be returning to Madison Digital and look forward to contributing to the organisation in my new role and responsibilities. Madison Digital offers me exciting challenges and opportunities as I look forward to unlocking our clients' growth with data, technology, and talent."
In a career spanning over 19 years, he has also worked with Media Contacts, Omnicom Group, Starcom MediaVest Group and Interactive Avenues, among others.