Sam Balsara will be inducted into the IAA Hall of Fame at the IAA Leadership Awards.
The India Chapter of the International Advertising Association (IAA) will induct advertising doyen Sam Balsara into its Hall of Fame at the sixth edition of the IAA Leadership Awards on July 27.
IAA President Ramesh Narayan said, “The Hall of Fame is the biggest honour that the IAA bestows in India. It is reserved for someone who has not just built and run a great company, but has gone beyond the call of duty and made a significant contribution to the industry as a whole."
He added, "Sam is so much more than Madison Communications. He has been President of the Advertising Agencies Association of India, The Advertising Club and the IAA. He has also been Chairman Audit Bureau of Circulations and Advertising Standards Council of India. And he has brought great respect to every office he held. Having had the pleasure of working closely with him at the AAAI and the IAA I am delighted with this wonderful choice."