Shubhranshu Singh has joined Royal Enfield as head of global brands.
Singh assumed this role on 28 May. He was EVP and head of marketing at Star Sports prior.
At Royal Enfield he will have all the brand related teams that include brand strategy, content studio, consumer insights, PR and social among others reporting to him.
In a career spanning almost two decades, Singh has also had stints with Visa, HCL, HUL and Diageo.
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