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The co-founder of Wahter delves into why and how non-digital platforms are seeing a resurgence in the advertising world.
A survey by Qoruz shows a shift in festive advertising, with influencer marketing expected to dominate consumer engagement in India during the upcoming Diwali festival.
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The online fashion platform will blend tech and creativity to make the three-day runway spectacle accessible both on the runway and through immersive online experiences.
Fuel Content produced the ad films, and FCB India was the creative agency for the campaign.
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