Campaign India Team
Jun 22, 2022

Puretech Digital elevates Kedar Kulkarni and Hardik Shah

Kulkarni was director - paid media, analytics and digital strategy, whereas Shah was business director - digital strategy and organic search

From left: Hardik Shah and Kedar Kulkarni
From left: Hardik Shah and Kedar Kulkarni
Puretech Digital has announced the elevation of Kedar Kulkarni and Hardik Shah as vice presidents – digital.
 
As per their new roles, both Kulkarni and Shah will be responsible for setting up the agency's marketing automation and data ecosystems.
 
Kulkarni has been a part of Puretech Digital for over 10 years. Prior to this elevation, he was business director - paid media, analytics and digital strategy.
 
Shah has been a part of the agency for over 12 years and was business director - digital strategy and organic search.
 
Prashant Deorah, CEO, Puretech Digital, said, “The senior-level elevations are in sync with our firm's view and growth plans in the next few years. Kedar and Hardik have played a pivotal role in our journey and understand the company’s vision and ideologies. Digital marketing is an ever-evolving space, and I look forward to working with them to bring in some path-breaking solutions for our clients. I am sure they will continue to drive excellence and take us to greater heights.”
 
Source:
Campaign India

Related Articles

Just Published

1 hour ago

India isn’t a muse; it’s time to brand the maker

Global brands borrowed India’s craft. Sam & Andy’s founding partner claims that Indian creators must now reclaim the narrative—with better systems, sharper storytelling, and unapologetic ownership.

19 hours ago

Brands hitch a ride on Rath Yatra's AI bandwagon

From AI films to menthol caps, brands are tapping into Rath Yatra’s massive footfall to mix tradition with tech-fuelled storytelling.

20 hours ago

Scroll-stopping or scroll-past? The 2.5-second ad ...

As Gen Z rewires the attention economy, brands are trading static ads for AR, creators and bite-sized storytelling to stay in the frame.

20 hours ago

CloudTV enters India’s CTV ad market with Magnite ...

With 12 million screens and Magnite in tow, CloudTV enters the ad arena, eyeing India’s shifting viewer habits and digital ad pie.