Posterscope India has bagged the OOH duties of Marks & Spencer following a multi-way pitch. The win adds to the growing kitty of Posterscope’s clients in India, some of the recent ones being YouTube, Nestle and Colgate.
Some other clients that have also handed over their OOH duties to Posterscope in the last three months include Bharati Axa, BMW, Tata Housing, Essar, Shapoorji Pallonji, CNBC and Go Cheese.
“The spectacular success that Posterscope India is experiencing highlights the latent need for a quality OOH agency, which has world class tools and systems as well as brings in transparency and professionalism. We are thrilled to welcome Marks & Spencer, YouTube, Nestle, Colgate and a host of other clients and are confident that like in the UK, Posterscope will soon be acknowledged as the best and the most professional OOH agency in India,” said Ashish Bhasin, chairman India and CEO South East Asia, Aegis Media.
Posterscope India has customised some of Posterscope Worldwide’s PRISM suite of tools for India. These include PRISM MAP, PRISM CREATIVE and PRISM SCREEN.
“The tremendous response from our existing clients like Philips, Adidas, Future Group and others enthused us to offer our services to a larger client base and we are amazed to see such a fantastic response,” said Haresh Nayak, country head, Posterscope India.
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