Campaign India's editorial team has picked its favourite campaigns from those published on the website during the week.
This week, the team found two pieces of work that stood out.
As always, we're going alphabetically:
Colgate (conceptualised by WPP@CP)
We've all done this - using our teeth to open something to assist someone. Using that in a film which shows a young girl as a 'cutting machine' for her grandmother - fantastic!
Orange Health Labs
The films emphasise a commonly known fact about how blood test samples follow a lengthy process between blood collection and being sent to labs for testing. However, the showcase of actual humans playing blood samples and the hilarity of the way the films progress makes it an entertaining watch!