Campaign India Team
Jan 15, 2024

PETA urges Mark Zuckerberg to consider Hindu sentiments

Asks the Meta CEO to reconsider his venture to raise 'the highest quality beef in the world'

PETA urges Mark Zuckerberg to consider Hindu sentiments
Following Mark Zuckerberg's announcement of his aim to create the 'highest quality beef in the world', PETA India has raised an objection.
Zuckerberg had stated that the cattle would grow up eating macadamia nuts and drinking beer. He added that his daughters help plant the mac trees and take care of different animals and labelled this as his 'most delicious' project of all.

A post shared by Mark Zuckerberg (@zuck)

In response to this, through social media and a statement, PETA India has urged Zuckerberg to consider the sentiments of Hindus, Jains, vegans, and “others who know cows are individuals, not food or shoes”, and put a stop to this project. The statement added that the meat industry is responsible for nearly 60% of all greenhouse gases from food production, and bovine leather is the most polluting material in fashion.
Campaign India

Related Articles

Just Published

42 minutes ago

Times Power of Print throws down the gauntlet to ad ...

The work calls for entries for campaigns that will get more voters to the booths.

1 hour ago

Why does such a lack of transparency still exist in ...

Although many adtech players remain incentivised to keep the ecosystem opaque, new business models and auditing practices are challenging the status quo to demonstrate value for clients.

1 hour ago

Shah Rukh Khan delivers message of success with ...

The actor adds gentleness and empathy to earlier virtues of hard work and authenticity.

1 hour ago

IRDAI puts INR 30-crore media account on pitch

The organization is looking to appoint several agencies to handle its multi-media and multi-lingual campaigns across India.