Campaign India Team
Feb 16, 2015

Percept Media to handle media mandate of Numero Uno

Account won following multi-agency pitch

Percept Media to handle media mandate of Numero Uno
Numero Uno has appointed Percept Media to handle their media duties. The account was won following a multi-agency pitch.
 
The agency will handle media planning, ATL, BTL and digital activities and also look towards ‘scaling up the communication’ informed an official statement.
 
Narinder Singh, managing director, Numero Uno, said, "We were looking for a media agency with whom we could get a certain level of comfort - whether it was understanding of our business needs, ability to plan and execute 3,600 campaigns and a countrywide presence and capability. We found what we were looking for in Percept Media and believe our account is in good hands."
 
Shripad Kulkarni, CEO, Percept Media, commented, "It is a matter of great pride to be associated with a youth iconic brand like Numero Uno. Our success in winning this account has largely been due to our Strategic thought, comprehensive understanding of the media employed across every vertical and their pro-active approach. To have won such an important and comprehensive pitch is a great honour for us and we look forward to a successful partnership with the brand."
Source:
Campaign India

Related Articles

Just Published

12 hours ago

FCB Group India launches 'FCB Now', a tech-first ...

It created this initiative in collaboration with tech companies like Amazon, Google, LinkedIn, Jio, Meta, and ShareChat.

19 hours ago

India dominates Effies APAC 2024 finalists

No less than 47 of the 121 APAC finalists hail from India, more than Australia and New Zealand, it's next two competitors, combined.

20 hours ago

Beyond rainbow logos: Navigating Pride month in the ...

While some brands genuinely care about, and support, the LGBTQ+ community through the year, others indulge in rainbow-washing during Pride Month just to be trendy.

20 hours ago

Campaign Global Agency of the Year Awards 2023: ...

India's White Rivers Media grabbed the silver in the Independent Digital Agency of the Year category at the inaugural ceremony.