The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3.
Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].
CREATIVE AGENCY LEAGUE
| Rank This Month | Rank Last Month | Agency | Recent Wins | Estimated YTD Win Revenue (crore) | Recent Losses | Estimated Overall YTD Win Revenue (crore) | No. of wins |
| 1 | 1 | Ogilvy | Investica, ICICI Bank,Thermax, Shemaroo, Chumbak, AECC Global | 46.7 | 46.3 | 21 | |
| 2 | 2 | DDB Mudra | Hindware's Moonbow, Toyota Yaris, VIVO, Hotstar Project, CHAI Project | 45.9 | 45.9 | 24 | |
| 3 | 16 | Isobar | Fashion Brand | 23.4 | 23.4 | 22 | |
| 4 | 3 | J Walter Thompson | Reebok, Haldiram Bhujiawala, UNICEF Project, Confederation of Indian Industries | 23.9 | Monte Carlo | 21.3 | 21 |
| 5 | 6 | Leo Burnett | Bajaj Finserve, Audible Orchard Project , PMI Project | 14.9 | 14.9 | 73 | |
| 6= | 5 | TBWA | Intel | 13.4 | 13.4 | 1 | |
| 6= | 8 | MullenLowe Lintas Group | Bajaj Discover, Too Yumm, Fab India, Remit2India | 13.4 | 13.4 | 4 | |
| 8 | 7 | Dentsu | Discovery Jeet Project, Intergrow Brands, Prosper Fit | 12.8 | 12.8 | 17 | |
| 9 | 4 | Publicis + Publicis Ambience | Monte Carlo, Goodricke, Funsfood | 12.6 | MakeMyTrip | 10.6 | 14 |
| 10 | 9 | McCann Worldgroup | Pfizer Project, Apollo Pipes, REC Project, Ikea-MOM Project | 12.6 | Reebok | 10.6 | 21 |
| 11 | 10 | RK Swamy BBDO | MARS International, Super Milk Products, Vakrangee | 14.1 | Campbell Soup | 10.1 | 4 |
| 12 | 11 | Enormous Brands | Dish TV | 8.7 | 8.7 | 2 | |
| 13 | 18 | L&K Saatchi & Saatchi | Muthoot Fin Corp, Blackberrys, Future Generali, Patanjali | 7.8 | 7.8 | 5 | |
| 14 | 12 | Merkley+Partners | Land O'Frost | 6.7 | 6.7 | 1 | |
| 15= | 13= | Famous Innovations | VIP Innerwear, Phoenix Marketcity, Nestle Resource High Protein | 6 | 6 | 3 | |
| 15= | 13= | BC WebWise | Kangaroo Kids Education Digital, Astral Pipes Digital, International Travel House Digital | 6 | 6 | 3 | |
| 15= | 17 | Fruitbowl Digital | Karvy Group Digital, Society Tea Digital, Vidyalankar Group Digital | 6 | 6 | 3 | |
| 18 | 15 | Media Moments | GrabOnRent, VLCC Digital | 5.4 | 5.4 | 3 | |
| 19 | 42 | VML | Abbott Pediasure, Castrol Transmax, Hyatt Newsroom | 4.3 | 4.3 | 6 | |
| 20 | 22 | FCB | Bisleri Fonzo, Vistara | 4.7 | 4.1 | 2 | |
| 337 | 283 |
MEDIA AGENCY LEAGUE
| Rank This Month | Rank Last Month | Agency | Recent Wins | Estimated YTD Win Revenue (crore) | Recent Losses | Estimated Overall YTD Win Revenue (crore) | No. of wins |
| 1 | 1 | Dentsu x | Coolwinks.com | 33 | 33 | 9 | |
| 2 | 2 | Carat | Microsoft, British Council, ZEE5, Fossil Group | 25.3 | Mother Dairy | 22 | 31 |
| 3 | 3 | Wavemaker | Nestaway, Bisleri, Eureka Forbes, Amway, Dream 11, Aquaguard | 26.1 | Wipro Consumer Care | 19.7 | 10 |
| 4 | 6 | PHD | Vakrangee Software, DHL Digital, HSBC, Vivo Digital, Angel Wealth | 14 | 13.8 | 5 | |
| 5 | 5 | Lintas Media Group | M G Motors, Mitsubishi | 9.9 | 9.9 | 4 | |
| 6 | 4 | Mindshare | Unibic, Saloni Oil, Hindware, Coverfox | 15.1 | HSBC | 9.2 | 16 |
| 7 | 7 | Havas Media Group | Netmeds.com, Bajaj Allianz, FMC India, Clarks Future Footwear | 7.7 | 7.7 | 4 | |
| 8 | 8 | Starcom | SRL Diagnostics, Acko General Insurance (SEO), McDonald's (SEO), Ola Cabs | 6.9 | 6.9 | 7 | |
| 9 | 11 | Zenith | NIIT Digital, Ixigo, Akash Institute Performance, Welspun, Galderma | 6.9 | 6.9 | 6 | |
| 10 | 10 | Vizeum | Car client | 5.4 | 5.4 | 2 | |
| 11 | 9 | OMD MudraMax | Qantas, Wipro Consumer Care, Adani Wilmar | 4.5 | 4.5 | 3 | |
| 12 | 13 | Chimp&z Inc | Barista Coffee Company Digital | 1.7 | 1.7 | 1 | |
| 13 | 14 | Spark Foundry | Marriott | 1.6 | 1.6 | 1 | |
| 14 | 15 | MediaCom | Bose | 0.3 | 0.3 | 1 | |
| 15 | 16 | SapientRazorfish | Marriott | 0.2 | 0.2 | 1 | |
| 16= | 12 | Publicis Groupe | |||||
| 16= | 17= | Famous Innovations | |||||
| 16= | 17= | Bottle Openers | |||||
| 16= | 17= | Motivator | |||||
| 20 | 17= | Madison Media | Continental Coffee | 1 | Welspun | -0.6 | 1 |
| 140 | 103 | ||||||
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
