Campaign India Team
Jul 08, 2010

Motivator wins media duties for Lemon Mobiles

Motivator, a division of Group M, has won the media duties for Lemon Mobiles. Work on the account has already started.Rajul Kulshreshtha, managing director of Motivator, said, “We usually work with emerging corporates and other clients who need the media, but haven’t utilised its power as yet. We believe in the peer-to-peer approach, wherein we spend more time with our clients to understand what they want from a media marketing perspective, versus a rate per-10 seconds kind.”

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

13 hours ago

Itch you can’t ignore: Sebamed scratches at the truth

Its latest campaign takes a cheeky swipe at anti-dandruff clichés, spotlighting how itch—not just flakes—disrupts everyday moments.

17 hours ago

Not every Cannes Lion roars in real life

Amid Cannes backlash, a creative reckoning unfolds. Famous Innovations’ founder and chief creative officer wonders, where do bold ideas end and brand accountability begin in awards season?

19 hours ago

Cannes Lions tightens reins as AI blurs boundaries

After revoked wins and synthetic scandals, Cannes Lions introduces new integrity rules to verify claims and rein in AI misuse.

19 hours ago

Cultural ‘Tadka’ drives India’s most effective ads ...

Kantar’s Creative Effectiveness Awards show that when brands serve emotion with local flavour, consumers don’t just notice—they respond.