Campaign Staff
Jul 21, 2020

Mobile click fraud jumped 62% globally during peak COVID-19 months

In an analysis of 1.8 billion clicks across nearly 80 countries, 14% of paid search traffic was fraudulent.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

56 minutes ago

AI rewired marketing. Leadership is next.

If you’re still debating about whether AI marketing belongs at the centre of your strategy, you’re already behind the curve.

1 hour ago

Delegating cognition, one prompt at a time

In the rush to automate, have we stopped thinking about thinking? And what AI is doing to our minds? Publicis' Laurent Thevenet implores.

22 hours ago

Indian research and insights industry reaches INR ...

While analytics continued to be the fastest-growing segment, custom market research grew 8%, showcasing an appetite for specialised services.

1 day ago

X, Grok and the limits of safe harbour in India

Campaign Explainer: India’s warning over Grok revives advertiser anxieties from 2022, reopening questions of brand safety, platform accountability and Musk-era moderation gaps.