Maxus India has brought on board Sanchayeeta Verma (pictured) as GM, South. She will be based out of Bangalore and will handle the South region. Previous to her new role, she was national director, MindShare Insights and regional cordination for Tools and Techniques development. Campaign India has learnt that Verma will be replacing Hariharan Vishwanath who was GM, Bangalore for the last two years. Vishwanath is moving into the role of GM-Trading Head for Mediaedge:cia (MEC)with immediate effect.
Verma has been with Group M since December 2003. She is shifting gears from Planning and Insight into running an office. In her new role Verma will report into Ajit Varghese, MD, Maxus India.
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