Campaign India Team
Oct 04, 2019

Madison Media wins the Campus Shoes business

The account was won post a multi-agency pitch

Madison Media wins the Campus Shoes business
Madison Media has been appointed the Agency-On-Record for leading Indian shoe brand – Campus shoes. The account was won in a multi-agency pitch and the account will be handled by the agency’s Delhi office, Madison Media Plus.
 
Campus Shoes is a home-grown, sports-wear shoe brand for all segments. 
 
Nikhil Aggarwal, CEO, Campus Shoes Activewear, “Campus Shoes has embarked on a journey that puts impetus on bringing technology driven premium shoes for Indian Market. We are delighted to partner with Madison Media to fulfil this commitment and establish technology as the key differentiator. We are looking forward to accelerating our footprint as a preferred choice across the Indian market.”
 
Vikram Sakhuja, partner and group CEO, Madison Media & OOH says, “The Campus range and quality of footwear is absolutely world class and stunning. It will be truly exciting to help make Campus a household name in India”
Source:
Campaign India

Related Articles

Just Published

2 days ago

DM9 admits faults in case study for Grand Prix-winni...

'Efficient way to pay' won the Creative Data Grand Prix last week.

2 days ago

'If it doesn’t entertain, don’t even enter': ...

Nearly 80% of the Film Lion winners used humour as a narrative style. McCann’s APAC chief creative officer and Film juror Valerie Madon explains why funny works, short-form is trickier than it looks, and why the best films sell more than just a feeling.

2 days ago

Inside the first global benchmark for AI creativity ...

As AI tools become increasingly essential in creative workflows, an independent initiative backed by Springboards has launched the first benchmark to measure the true creative instincts of large language models.

2 days ago

Indian brands champion 'Pride' with vibrant colours

From film reunions to fairs to walkathons, Indian brands celebrate inclusivity with Pride campaigns in June.