Madison Media Omega has announced the win of media AOR of Gokaldas Intimatewear, makers of Enamor lingerie. The account will be handled out of Madison’s Bangalore office.
The Account was won in a multi agency pitch. The other agencies that participated in the pitch were Maxus, OMD and R K Swamy Media.
The account was previously handled by Lintas Media Group.
Commenting on the account win, Sam Balsara, chairman and managing director, Madison World, said, “We are delighted that Enamor has chosen us and are confident that we will be able to add a lot of value to their business. We are also happy to add a new product category to our portfolio.”